Networking can supercharge your career and help you get results faster than you could expect otherwise. With that in mind, in today’s post, we share two simple tips you can use to take your marketing to the next level.
A Simple Way To Get Your Networking to the Next Level: Your Dormant Contacts
An easy way to get your networking efforts to the next level is by leveraging your “dormant” contacts.
The term “dormantt contacts” refers to all the people you have met in the past with whom you are no longer in contact. It may be college friends, casual acquaintances, or former colleagues and bosses. If appropriate, reconnect with them through email or social media and let them know what you’re up to these days.
Don’t underestimate the potential of a contact just because you don’t think your friendship with hem is strong enough. A classic 1973 sociology study found that people were 58 percent more likely to get a new job through “weak” ties than “strong” ties. In short, even passing acquaintances can make a difference in your career.
Join Your Local Chamber of Commerce
If you want a meal, you go to a restaurant. If you need a book, you visit a bookstore. But where to go if you need to network? The answer is simple: your local chamber of commerce.
A chamber of commerce is a big networking machine waiting for you to make the most of it. Some of the benefits of joining a chamber of commerce include:
- Boosts your credibility
- Makes it easy to expand your network
- It provides you with resources
- Get useful business information and insights
- Boosts the credibility of your business
By combining these two strategies (reviewing your dormant contacts and joining a chamber of commerce), you can take your networking to the next level in no time.
More Tips and Ideas
At the ONE Inland Empire Chamber of Commerce, we are always looking for ideas that help foster the growth of your business. Here are some previous posts to help you do just that:
- How to use social media to advance your career
- Cybersecurity basics for small businesses
- 3 Simple ways to protect yourself against identity theft
- Common grammar mistakes to avoid in your business emails
Interested in learning more about the ONE Inland Empire Chamber of Commerce? Contact us today by email (info@oneinlandempire.com), telephone (951-280-3902), or social media. We look forward to hearing from you!
